Here’s a new BMW “Summer Sales Event” ad that’s been playing on TV for a couple of weeks. It’s the one where a couple of guys are playing with a virtual reality headset and one of the guys and a woman take off for a ride in the BMW while the other guy is out of touch with reality, playing his game. If you haven’t seen it or don’t recognize it, take a look.
Now – who are these people? What’s their relationship?
The article I’ve tagged says they’re roommates. Okay. Maybe. If you insist.
I’m calling bullshit.
Okay, so I’m that guy. But really, what did you think. Three random roomates, two guys and a girl?
The first time I saw this I instantly saw a completely different scenario. I see the glint in that woman’s eye and the smirk on the face of the guy she takes off with. I see the confusion and betrayal on the face of the VR guy when he finally takes off the headset and finds himself alone. I see the dog trying to hide, because he knows exactly what’s going down!
Our gorgeous young femme fatale isn’t just a roommate! My money says she’s the girlfriend/fiance/wife of the dude wearing the AR headset. But he’s too busy worrying about his virtual reality to be paying enough attention to her in real reality. So when he gets goggled up, she and the boyfriend’s friend are going to go have a good time.
I will not be taking questions at this time.
Now let’s talk about why someone who can afford one of those BMWs needs to have a roommate instead of just owning a home free and clear…